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The Facts About Social Media and How We Can Help

The Facts About Social Media and How We Can Help

Social media marketing is a holistic, data-driven strategy that involves attracting and converting visitors into customers through personalized, relevant information and content –- not interruptive messages – and following them through the sales experience with ongoing engagement.

 

  • 52% of marketers acquired a customer using Facebook.
  • 43% of marketers acquired a customer using LinkedIn.
  • 36% of marketers acquired a customer using Twitter.

(source:http://cdn2.hubspot.net/hub/53/file-30889984-pdf/2013_StateofInboundMarketing_FullReport.pdf)

How can social media help you and your business?

  • Build your brand presence
  • Build your fan base
  • Drive Traffic to personal or professional websites

Social (commerce) network

  • One major lingerie brand, for example, has 22 million followers on a photo-driven social media site.
  • A brand focused on trendy clothing for young women uses multiple social media channels to promote new products on a daily basis.
  • Morgan Stanley Research looked at 50 different brands and scored them across key platforms. The best “show a large and sustainable total user base with high levels of engagement,” adds Greenberger.

(source: http://www.morganstanley.com/ideas/social-commerce-network/)

What are people doing online?

  • Facebook has 1.44 billion active monthly users.
  • 7 out of 10 adults visit Facebook at least once a month.
  • Twitter has 302 million active monthly users and 100 million active daily users.
  • 34% of Twitter users log into Twitter more than once a day.
  • Over 70% of emerging markets are on Facebook and Twitter.
  • People spend more time on social media than any other online activity, so it’s wise to put marketing dollars where the customers are.

(source:http://www.codefuel.com/blog/social-media-statistics-that-prove-social-media-marketing-works/)

Our Social media strategy:

  • Attract new visitors with engaging content
  • Convert visitors to fans with regular updates and fun informative information
  • Create customers from fans by creating an atmosphere that they want to be apart of.
  • Delight customers so they become promoters of the brand and attract new visitors

What we can do for you:

The Bronze Package

Social Media Coaching and Branding Setup

    • Initial consultation to determine your needs
    • Profile creation in the major social networks that will best work for your business
    • at Twitter, Facebook, and/or LinkedIn
    • 1 hour training to learn how to use your new sites
    • Personalized Twitter background
    • Facebook Fan Page creation
    • Coaching on what to post and when

 

  • $500 one time startup fee

The Silver Package

Social Media Maintenance Package

(on One social media site)

    • Monthly analytics on posts and interactions
    • Scheduled posts, up to three times per week
    • Comment monitoring on Facebook or Twitter

 

  • $100 per month maintenance fee
  • Additional social media sites can be added for an additional fee

The Gold Package

Social Media Maintenance Package and Content Creation

(on One social media site)

  • Everything included in the Silver Package
  • Content calendaring and creation
  • $250 per month maintenance fee