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Archives for December 2013

Does Your Landing Page Make the Grade?

Does Your Landing Page Make the Grade?

A landing page is a crucial link for capturing a targeted audience. Separate and apart from the pages on your website, a landing page is an important marketing and advertising tool that has a specific goal. A business can have one or more landing pages to target different audiences, capture leads or some other conversion… Read More

2014 Web Design Trends

2014 Web Design Trends

From the color of the year to enhancements of previous trends and styles, web design trends for 2014 emphasize greater design techniques for mobile devices and more immersive viewing experiences. As we close out 2013, it will go down in web design history as the year when responsive websites, flat user interface and minimalist design… Read More

The Evolution of Keywords, Are You Keeping Up?

The Evolution of Keywords, Are You Keeping Up?

WordPress is one of the most ubiquitous content management systems in the world. Even better, it’s open source! However, as an open source piece of software, it can be vulnerable to malicious individuals digging through code and finding vulnerabilities in the code, which they attempt to exploit. Keywords…In The Beginning Let’s call it the time… Read More

Is Your Web Design Harming Your Conversion Rate?

Is Your Web Design Harming Your Conversion Rate?

As the saying goes, “Presentation is everything.” Nothing could be more accurate when it comes to the design of a website. Presentation matters big time with web design, especially when it comes to conversion rates. After all, the goal of a web design is to convince visitors who are casually viewing your content to actually… Read More